top of page
Ancient Coins

PRICING

Before even thinking about what a puppy will cost you.. consider here what the puppy will cost the breeder. That is the basis where their price will come from. 

REPUTABLE BREEDER - COSTS TO RAISE A LITTER
$2,500-3,500   Cost of Bitch for Potential Breeding 
$2,400/2 yr General Care 
$1,000 Training/Classes/Club Fees
$500-800 Equipment/Supplies (collars/leashes, harness, training tools, coats, crates, grooming supplies)
$1,000-5,000  Showing/Titling (to prove form and temperament for breeding, includes entry fees, handling, grooming, travel, hotel, food) 
$175 OFA Hips Test
$50 if added to Hips OFA Elbows Test

$100 OFA Shoulder Test
$200-400OFA Cardio Test *annual
$150  Embark Genetic Testing
$500-1,000+   Breeder Continuing Education (going to Nationals, seminars, books, breed magazine, etc)
$100-500+   Professional Photography/Ads of the dog (to show accurate good photos of the dog and what it has accomplished, to thank judges/mentors, advertise and campaign)
$0-1,500  Website & Book Keeping costs (if they have a website or keep any records)
$2,000-3,000 far more if own stud is used due to acquiring, raising, titling, and health testing own stud dog  Stud Fee
$0-1,000    Breeding Fees (travel, hormone tests, artificial insemination, etc)  
$125  Ultrasound Pregnancy Confirmation
$150-300  Whelping Box
$100   Whelping Supplies
$50-100  Pregnancy Wellness Exam(s)
$125    X-ray For Puppy Count
$200-500  Puppy Supplies (blankets, heaters, bottles, cleaning, toys, collars, daily laundry)  
$0-3,000  Possible Emergency C Section or Vet assistance
$350  Puppy Wellness Exam 
$125-300 (at home vs at vet)    Deworming the Dam and Puppies at 4, 6, 8, Weeks Old
$125-500    Vaccines for Puppies 6, 8, 12, and 16 Weeks Old (however long breeder has puppies, 8 week minimum) 
$255  Vet Follow Up Visits/Wellness Exam for Puppies
$500    Puppy Food
$35/puppy  Puppy Kits for Owners & Registration (care information and instruction, health records, registration papers, etc)
TOTAL COST TO REPUTABLE BREEDER = $16,841-32,215 (avgeraged to $24,528)
8 PUPPIES * $3000 PRICE PER PUPPY = $24,000 - $24,528 COST = -$528

The reputable breeder invests the absolute best into their litter. The litter receives the best care, not to mention all the breeder's time (missing time at work, cut to income while raising litter). They spend the most time and effort screening potential buyers and then supporting them with their questions and follow up for the rest of the puppies' lives. You can expect to pay between $2500-3500 for a quality bred puppy by a reputable breeder.



BACKYARD BREEDER BYB - NOT RECOMMENDED
$800-1500   Cost of Bitch for Potential Breeding
$1200/2yr General Care 
$50 Training/Classes/Club Fees
$100 Equipment/Supplies (collars/leashes, harness,  coats, crates
$0  Showing/Titling (to prove form and temperament for breeding, includes entry fees, handling, grooming, travel, hotel, food) 
$0 OFA Hips Test 
$0  OFA Elbows Test

$0 OFA Shoulder Test
$0  OFA Cardio Test *annual
$0 Genetic testing
$0   Breeder Continuing Education (going to Nationals, seminars, books, breed magazine, etc)
$0   Professional Photography/Ads of the dog (to show accurate good photos of the dog and what it has accomplished, to thank judges/mentors, advertise and campaign)
$0-1,000    Website & Book Keeping costs (if they have a website or keep any records)
$0-1,000   Stud Fee
$0    Breeding Fees (travel, hormone tests, artificial insemination, etc)  
$0    Ultrasound Pregnancy Confirmation
$150  Whelping Box
$100   Whelping Supplies
$0    Pregnancy Wellness Exam(s)
$0-125    X-ray For Puppy Count
$200  Puppy Supplies (blankets, heaters, bottles, cleaning, toys, collars, daily laundry)  
$0-3,000  Possible Emergency C Section or Vet assistance
$0-350  Puppy Wellness Exam 
$0-300    Deworming the Dam and Puppies at 4, 6, 8, Weeks Old
$0-500    Vaccines for Puppies 6, 8, 12, and 16 Weeks Old 
$0-255    Wellness Exam for Puppies
$250    Puppy Food
$35/puppy  Puppy Kits for Owners & Registration (care information and instruction, health records, registration papers, etc)
TOTAL COST TO BYB = $3,30-10,455 (avgeraged to $6,793)
8 PUPPIES * $1500 PRICE PER PUPPY = $12,000 - $6,793 COST = $5,207 "PROFIT"

Basically the BYB invests the bare minimums into their litter. They are usually have well intentions but  not a good standard of quality. It is not wise to support this type of breeder, you're likely to have health and temperament issues from lack of testing/qualifying the breeding dogs and lack of support because the breeder is not very well educated on the breed.


PUPPY MILL - NOT RECOMMENDED EVER
$0-who knows   Cost of Bitch for Potential Breeding (purchase, ear crop, shipping/travel) 
$100 General Care (general care, feeding, vet) 
$0   Training/Classes/Club Fees
$0   Equipment/Supplies (collars/leashes, harness, training tools, coats, crates, grooming supplies
$0    Showing/Titling (to prove form and temperament for breeding, includes entry fees, handling, grooming, travel, hotel, food) 
$0   OFA Hips Test
$0   OFA Elbows Test

$0 OFA Shoulder Test
$0   OFA Cardio Test *annual
$0   OFA Thyroid Test *annual
$0   Genetic testing
$0   Breeder Continuing Education (going to Nationals, seminars, books, breed magazine, etc)
$0   Professional Photography/Ads of the dog (to show accurate good photos of the dog and what it has accomplished, to thank judges/mentors, advertise and campaign)
$0-1,000    Website & Book Keeping costs (if they have a website or keep any records)
$0   Stud Fee
$0    Breeding Fees (travel, hormone tests, artificial insemination, etc)  
$0    Ultrasound Pregnancy Confirmation
$0    Whelping Box
$0   Whelping Supplies
$0    Pregnancy Wellness Exam(s)
$0    X-ray For Puppy Count
$0    Puppy Supplies (blankets, heaters, bottles, cleaning, toys, collars, daily laundry)  
$0    Possible Emergency C Section or Vet assistance
$0    Puppy Wellness Exam 
$0    Deworming the Dam and Puppies at 4, 6, 8, Weeks Old
$0    Vaccines for Puppies 6, 8, 12, and 16 Weeks Old (however long breeder has puppies, 8 week minimum) 
$0    Wellness Exam for Puppies
$0    Puppy Food
$0    Puppy Kits for Owners & Registration (care information and instruction, health records, registration papers, etc)
TOTAL COST TO PUPPY MILL = $100-1,000 (avgeraged to $550)
8 PUPPIES * $800 PRICE PER PUPPY= $6,400 - $550 COST = $5,850 "PROFIT"

Basically the puppy mill does not invest anything into their litter besides keeping them alive enough to pump out puppies. It's a horrifying practice that they profit from. Please do not support them.

​

TIME

Remember that those totals do not account for the time the breeders put into preparing for, raising, placing, and supporting the puppy buyers. A reputable breeder sleeps by the puppies 24/7 for many weeks, even bottle feeding, and then almost all hours of the day playing, socializing, and cleaning after the pups. They put a great deal of time and effort into formally evaluating the puppies and working with each potential buyer which puppy is best fit for them. There for the whole life of each puppy - even staying committed to taking any puppy back at any time for any reason.Time is really a priceless component to what the breeder invests in their litter and what you are paying for with your puppy.

​

DISCLAIMER:

Every breeder will have different costs based on where they live, what they choose to spend on, how many puppies are born, economy, etc. I There will also be some controversy on the list of costs because some breeders may or may not count cost of raising dam or titling her as a cost to be applied toward having a litter. There are breeders that may charge lower or higher than my estimations. That is their prerogative. I am merely making a broad estimate where the different types of breeders invest their costs and what you can expect to pay for their puppy. 

BUYERS GUIDE

​

1. Research the breed. Do your research and (books/articles) and then in actuality (meeting the dogs and their owners). Good places to look are akc.org, ddbsa.org/, and at dog shows to meet owners/breeders. Consider temperament, care and grooming needs, breed associated health risks, exercise needs, size, etc and how it fits with your lifestyle. Consider your commitment if you are ready to invest the time and finances to a new family member for 10+ years.

2. Define your specific interests and requirements. Are you looking for a pet companion or do you have interest to show or do working sport? 

3. Research breeders. When you "research" a breeder, again this should be done in theory (reading about them and reviews if available) AND in actuality (phone/meeting in person). 

  • Puppy Mills. This is a commercial dog breeding facility. They breed dogs for profit. We associate this practice with filthy inhumane conditions which is what a lot of puppy mills are, but you may not realize that many clean and well kept "kennels" are actually "puppy mills." This is when there are many dogs, many litters, and sometimes many different breeds. There is little to no commitment and limited knowledge from the breeder. Depending on the price charged, these dogs could be very cheap or very expensive. The risk for future breaking your heart (behavioral and health conditions, early death) and breaking your bank (vet bills) are high. Please do not support this practice.

  •  Backyard Breeders or BYB. This does not mean they literally breed or raise dogs in the backyard, but that they breed with little knowledge or qualifications for their program. If they are breeding for pets, for money, for a fun experience, etc they are practicing "backyard breeding." Although many BYB's have well intentions, the risk for future breaking your heart (behavioral and health conditions, early death) and breaking your bank (vet bills) are still very likely because they are breeding blind (without an actual knowledge of pedigree's health and longevity, the dog's genetic health, etc).

  • Reputable Breeders. These types of breeders are incredibly dedicated and committed to the breed, to the dogs they produce, and to the owners of their puppies. They use the breed's written standard as a blueprint for what they produce. They are knowledgeable and willing to share that information with you. They are involved in show/working/breed appropriate venues because this is where we learn more and have our dog's structure/temperament/abilities qualified for possible future breeding. Their dogs are fully health tested and of appropriate age and condition to be bed. They carefully interview prospective buyers and a contract is provided for each puppy along with spay/neuter requirements and limited registration for pet homes. These dogs may cost more but because the breeder has invested so much into the quality of the breeding dogs and the quality and longevity in the bloodlines, is so dedicated in raising them well in the first critical 8+ weeks, and they follow up with you for life, then it is very likely to have a healthy happy experience. 

Some questions to consider: 
1. What is the overall goal of the breeder's program?
2. Are they knowledgeable and thorough about their bloodlines?
3. What is their experience in raising/breeding dogs and in the breed?
4. Are they active in show/working venue? Do they title their dogs?
5. Do they fully health test their dogs prior to breeding?
6. Are the dogs being bred at appropriate age and condition to be bred?
7. What environment are the dogs and puppies raised in? What temperament testing and socialization is done?
(Some breeder's raise their dog's like family and in the home. Others have too many dogs to keep in the house so they are in kennels or on rotation. The first 8 weeks of a puppy's life are critical for socialization and positive experiences acclimating them to the world. Early stimulation will produce a well adjusted puppy whereas puppies without those experiences are likely to be frightened, hesitant, and may never grow out of it.
8. Do they breed carefully thought out selective litters, usually limited occasion, or do they have puppies all the time? 
9. Read and discuss the contract for ownership. 
10. Do they provide you with instruction and commitment to answer your questions and help you along once you get your puppy? Do they care to receive future updates?
11. Overall do you get a good, trustworthy impression? Are they professional?
12. If you are unsure, is the breeder happy to provide references for you to contact?
13. Does the breeder thoroughly interview you, or are they more focused on a "sale?"
14. When you talk about price are they upfront with you and in an appropriate range? Pricing that is considerably high or low is a red flag.
15. Breeding for pets 
(A reputable breeder breeds for the betterment of the breed.  They breed according to the standard and for health and temperament. They will also be proving their dogs deserve to have their genetics passed on.  Showing and competing is costly and requires much time on the breeder's part. In every litter there will be puppies not to the standard enough for showing and these will be sold as pets. Breeding only for pets shows they have no interest in improving the breed. If a breeder is only breeding for pets, this does not excuse them of needing to do health tests and titling.)
16. Puppies always available (quantity over quality).
17. Multiple breeds and/or far too many dogs.
(Each breed requires so much knowledge and commitment from a reputable breeder, it would lessen the quality and be very difficult to manage many breeds. Some breeders specialize in just one, but it is reasonable for a breeder to do well in a couple breeds. Breeding many-several breeds is generally a red flag and could mean the breeder is acting as a "broker" - reselling dogs for profit.)
7. Guarantees
(No dog can be "guaranteed" of anything. But lots of breeders include "guarantees" including ourselves. Here's what you need to know - it does not mean the dog will not contract any of the issues the guarantee covers, if that is what the guarantee states then know it is impossible. What the guarantee really provides is peace of mind and commitment from the breeder that IF the dog does develop one of the listed issues, the breeder will compensate or assist somehow as the contract states - which is a good thing but not all breeders have it.) 
8. Lack of detail or interest in the dogs/breeding/questions you ask.
9. Lack of "screening" or qualifying in potential buyers. It shows they don't care.
10. No pedigree knowledge.
(This is a really simple test that can show you A LOT about the breeder. Just ask them what bloodlines their dogs have and to explain some details about the line/pedigrees. They should be able to tell you names, titles, longevity and health research, inheritance, and other notable information about the bloodlines they work with. If they don't even know the names or what the dogs are known for or where they come from - they don't know what they're breeding. Also no bloodline is "perfect." If they claim to have no issues ever in the history of the ancestors they are either misleading you or don't know enough. Steer clear.)
11. Website.
(This one can be interpreted differently and is a bit of my own opinion. Practically everything is done on the internet these days. A breeder should want to show off their dogs and share information to all. They should be an advocate for the breed and aim to educate. If a breeder has no website or the site is misleading/difficult to follow/poor quality - this COULD be a reflection of their program. Keep in mind that some breeders are just not as "tech savvy." Decide for yourself whether this is an important factor or not.)
12. "Salesy."
(The attitude and tone of the breeder will say a lot! Do you get a good vibe? If they are "salesy" this is a red flag. They should be concerned about the placement of their puppy and not about "making a sale." ) 

13. Select breeder and maintain contact. After careful consideration to the questions above and more, go with what you feel comfortable with. Fill out the necessary paperwork and pay your deposit when the puppy/litter that suits you is available. While you are waiting for your puppy, follow the steps in our PUPPY ULTURE to ensure you are prepared for your new family member. 

14. Enjoy your pup and follow up. Don't forget to thank and update the breeder! Raising puppies is hard work involving many sleepless nights and lots of puppy poo-poo. The real reward is hearing and seeing how successful and loved the offspring are in their placements. Also keep in mind that puppy phase can be challenging for the new owner, but just enjoy and love your pup and with proper training they will mature into a reliable adult in proper time.

bottom of page